SMSPortal has called in Sapphire Street for a new corporate PR drive.
With its head office in Cape Town, SMSPortal is South Africa’s leading bulk SMS provider with partnerships with every South African mobile network.
Sapphire Street will raise the organisation’s profile, and increase its share of voice within a very competitive market.
SMSPortal Managing Director, Charles Stretch said: “We are the biggest player in the market, with a great product and service range which needs to be pro-actively promoted. We are enlisting an agency which has the relevant experience and energy, and the same approach to business which we have.”
Sapphire Street Account Director Kimberley Nanson said: “SMSPortal is rapidly expanding and we will target corporates both regionally and nationally to tell its story.”
Kimberley Nanson will head up the account and report to Charles Stretch. Media relations, press office and product/service launches form part of the brief.
Author: Kimberley Nanson
Article source: http://mype.co.za/new/2012/10/smsportal-enlists-sapphire-street/