South African tourism and the Nelson Mandela Foundation have launched “Mandela Journey”, a new app that traces the footsteps of the late Nelson Mandela after his release from prison. The app was launched on Wednesday in Johannesburg.
This app is said to be an efficient way for tourists to explore his life story, use it to plan their travels around major sites associated with Mandela, such as Qunu, his childhood village, his burial place and Robben Island, where he spent 18 of his 27 years in prison.
The GPS-enabled app, which is named after his clan name, is said to be highly informative. “This app makes walking in the footsteps of Madiba much easier than before and greatly enriches visitors’ experience of the attractions associated with one of the greatest men of our time,” said Minister of Tourism Derek Hanekom South Africans will also get a better understanding of his life and have the opportunity to walk in his footsteps.
According to Nelson Mandela Bay website, this app is the Official Travel Guide and serves as a constant source of information for local and international visitors. It sits on their mobile device, portable and accessible, as it is only a touch of a button away.
They further believe this app is relevant because in 2015, worldwide smartphone device sales are estimated to double to approximately 982 million units, and 30% of travellers already use their smartphones as their source of travel information. Nelson Mandela Bay promises to include some of the best known attractions and tourist hotspots in the area.
Article source: http://connect.citizen.co.za/?p=3953